Allows website owners the ability to deliver advertising messaging in a wide range of digital creative formats to people who have recently visited their website, within a 1 – 120 day period. From an advertisers perspective, it enables the continuation of the marketing conversation with their customers after they leave their website, increases conversions from window shoppers & allows the opportunity to up-sell to existing customers with new offers that match their previous purchase history.
BENEFITS OF RETARGETING
ON AVERAGE 50% HIGHER USER AD INTERACTION vs STANDARD CLICK THROUGH RATES (CTR)
ALLOWS THE ABILTY TO CONTINUE THE MARKETING CONVERSATION WITH POTENTIAL AND EXISTING CUSTOMERS
ALLOWS THE POSSIBILITY OF UP-SELLING TO EXISTNG CUSTOMERS WITH NEW OFFERS WHICH MATCH THEIR PREVIOUS PURCHASE HISTORY
DISPLAY UPTO 2,000,000 ADVERTS TO USERS WHO HAVE RECENTLY VISTED YOUR WEBSITE FROM AS LITTLE AS £500
RETARGETING – BOOKING PROCESS
Create a Campaign
Select the ‘Retargeting’ campaign option, choose whether to retarget users worldwide, by Country or City, select ‘Retargetting Pixel Required’.
Select Date Range
Set the desired start and end date for your digital retargetting campaign.
Set your Budget
Choose the desired campaign budget for the duration your retargetting campaign. The speed of delivery is dependant on the amount of visitors your website attracts
Select Pricing Metric
Choose between advert views (CPT – Cost per thousand ad views) or advert clicks (CPC – cost per ad click). Set desired bid price. Submit for approval.
TARGETTING OPTIONS TO CONSIDER
Request a Callback
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Phone number:0844 8000 819 / 0208 529 8523
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